Project Brief

Tell us about your brand

These questions help us understand your brand before we write a single note. Take your time — there's no wrong answer.

If your brand were a person, how would you describe them?

Age, personality, style of dress, defining trait, main source of pride, and musical taste.

What emotion should your brand's sound evoke in the customer?

E.g. calm, trust, stability, energy, a sense of prestige.

List 3–5 words that best describe your brand.

Who are we mainly speaking to?

E.g. investors, young families, emigrants, other.

Is there a musical style, genre, or type of sound you absolutely do not want?

E.g. overly electronic, too classical, etc.

Which sounds of nature does your brand associate with, for you?

E.g. wind, water, open space, stillness.

Which man-made or city sounds does your brand associate with, for you?

E.g. a city morning, distant traffic, the soft sound of an elevator, footsteps, an echo in a space.

Would you consider having your brand name or a short message spoken in the audio logo?

Yes No

Would you like your brand soundtrack to include vocal elements?

Lyrics, a slogan, a call to action.

Yes No

Do you have an idea of what the TV commercial and short-form content (reels, TikTok, etc.) you'll pair with this music will look like?

If your brand walked into a room, what would its footsteps sound like?

What lifestyle does your customer have?

Additional context: what else should we know about your brand's customers?

We'll get back to you within 1–2 business days.

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